---
wiki_slug: boilerplate/mission-paragraph
wiki_scope: org
page_type: boilerplate
owner_role: director_of_marketing_and_communications
owner_slug: adam-weinberg
status: 'seed — confirm against current public language; ingest into AtlasWiki'
---

# Mission paragraph

> One canonical paragraph used in proposals, board reports, donor
> letters, and the Communications team's reference library. Re-review
> annually. Multiple length variants below — the skill picks the right
> one for the section it's drafting.

## One sentence (use in LOI hook, cover-letter signoff)

`[FILL: e.g. "Atlas Network strengthens the worldwide freedom movement
by partnering with nearly 500 independent think tanks across more than
100 countries to advance free societies, free economies, and free
institutions."]`

## Three sentences (use in concept paper, full-proposal exec summary)

`[FILL: three sentences — what Atlas does, how Atlas does it differently
than peers, what we're trying to produce at scale]`

## One paragraph (use in full-proposal organizational capacity section)

`[FILL: one paragraph, ~80–120 words. Should include: founding year and
founder (Sir Antony Fisher), the partner-network model, the four
strategic priorities, current scale ($10M+ annually, ~500 partners,
100+ countries), and one sentence on what makes Atlas's approach
distinctive — peer competition, local design, non-government funding.]`

## Don'ts

- Don't use "movement" without modifier — say "the freedom movement."
- Don't substitute "liberty" for "freedom" silently — both are in use;
  match the proposal context.
- Don't lead with founding history ("Founded in 1981…") — that's a
  history-first opening, which the proposal-factory rubric scores Fail.
- Don't claim Atlas trains partners directly in policy work — Atlas
  trains partner *staff*; partners do the policy work.

## Last reviewed

`[FILL: Adam Weinberg, date]`